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Speaker

Yassine Ghallam is a seasoned Business Development and Key Account Manager with over 18 years of experience specializing in electromechanical systems, infrastructure development, and intelligent traffic solutions. Based in Dubai, UAE, he currently leads strategic initiatives at VITRONIC Machine Vision Middle East, focusing on traffic enforcement systems and free-flow tolling technologies across the Middle East and Africa (MEA). His expertise spans PPP project development, feasibility studies, and regulatory compliance, positioning him as a trusted advisor in the region’s ongoing mobility transformation.

Beyond his professional achievements, Yassine is also an adventurer at heart. He has cycled through 43 African countries, gaining firsthand insight into the continent’s diverse cultures, infrastructure challenges, and mobility needs. This unique journey has enriched his perspective and deepened his commitment to creating safer, smarter roads across Africa.

Key Highlights:

• Led market expansion in 10 African countries in just 3 years.
• Delivered tailored traffic enforcement and tolling solutions that meet local regulatory requirements.
• Structured PPP financial proposals and feasibility studies for large-scale infrastructure projects.
• Built and maintained lasting relationships with public sector stakeholders across Africa.
• Advocated for sustainable mobility through both professional work and personal exploration.