CEM Africa Awards | November 2026 | NH Hotel | Sandton | JohannesburgCustomer Experience Africa Awards

The CEM Africa Awards celebrates and promotes the highest level of customer experience across Africa, striving for excellence in every touch.

The Customer Experience Africa Awards will take place on 4 November 2026 at NH Hotel in Sandton, Johannesburg.

Applications are now open!

80 + entries from leading CX professionals
31 finalist
4 categories - 8 Awards
8 incredible winners
5 prestigious judges
One night celebrating the best of the best in CX from across the continent

Whether you're a CX professional, a business leader, or an organisation dedicated to creating exceptional customer experiences, the CEM Africa Awards is your opportunity to shine. We'll see you in 2026!

Submit your application now

CEM africa awards 2025 Winners

CEM Awards 2026

Award Categories

Four pillars of customer excellence, recognising Africa's best across every dimension.

People Awards

CX Leader of the Year
Breaking Barriers in CX
Rising Star in CX

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People Awards

CX Leader of the Year Recognises an individual who has demonstrated outstanding leadership and strategic vision in customer experience, driving real business impact and setting new industry benchmarks.
Breaking Barriers in CX Celebrates pioneers redefining CX through innovation and leadership, recognising those who advocate for diversity and inclusion while making a lasting impact on the industry.
Rising Star in CX Highlights emerging talent making waves early in their CX career — fresh ideas, dedication, and potential to shape the future of customer experience.

Innovation Awards

Best Use of AI in CX
Digital Transformation
Best Tech Implementation
Best New Product

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Innovation Awards

Best Use of AI in CX Recognises organisations leveraging artificial intelligence to deliver smarter, faster, and more personalised customer experiences at scale.
Digital Transformation Celebrates companies that have successfully reimagined their customer journey through digital innovation, delivering measurable improvements.
Best Tech Implementation Honours the most effective deployment of technology that has meaningfully elevated the customer experience.
Best New Product Awards the most impactful new product or solution launched in the past year that advances customer experience outcomes.

Transformation Awards

Most Improved CX
Best CX Strategy
Best CX Culture
Best Recovery

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Transformation Awards

Most Improved CX Recognises the organisation that has demonstrated the greatest measurable improvement in customer experience metrics over the past year.
Best CX Strategy Celebrates a bold, well-executed customer experience strategy that has delivered tangible results and set a new internal standard.
Best CX Culture Honours organisations that have embedded customer-centricity into their culture, values, and every level of the business.
Best Recovery Recognises outstanding handling of a service failure — turning a negative experience into a powerful demonstration of customer commitment.

Government Awards

Best Government CX
Public Sector Leader
Digital Government
Citizen Experience

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Government Awards

Best Government CX Recognises a government department or public entity that has delivered an exceptional citizen-facing experience through service innovation.
Public Sector Leader Celebrates an individual driving meaningful change in public sector CX, championing better citizen outcomes and service excellence.
Digital Government Honours the best use of digital platforms or tools to modernise government services and improve citizen access and experience.
Citizen Experience Awards the government initiative with the most positive and measurable impact on everyday citizen interactions with public services.

Submit your application

2025 Judges

Rogerwilco

Charlie Stewart

CEO

Brand Love

Chantel Botha

CEO & Founder

Steadfast Quality Solutions

Joan Ntabadde Kyeyune

Senior CX Consultant

Human2outcome

Qaalfa Dibeehi

Managing Partner

Customer Experience World Games (CXWG)

Benson Mukandiwa

Trustee

CUSTOMER EXPERIENCE AFRICA AWARDS 2025EVENT HIGHLIGHTS

The Customer Experience Africa Awards 2025 took place on the 20th of November 2025 at NH Hotel in Sandton, Johannesburg.

A huge congratulations to all of the finalists, and winners.

A special thank you to our lead sponsor NiCE, our prestigious judges, and all the incredible companies that entered the awards!

What you need to know:
A glamorous evening of entertainment, connection and celebration of the very best in CX across the continent