Chantel Botha helps brands bridge the gap between promise and reality by transforming employees into passionate Brand Warriors who deliver remarkable customer experiences. As the founder of BrandLove and author of The Customer Journey Mapping Field Guide, she has spent over 20 years working with top brands, including Santander, Discovery, FNB, Capitec, Nedbank, Sanlam, and Old Mutual—creating cultures where employees thrive, customers become loyal advocates, and businesses see tangible results.

Her expertise spans CX & employee experience strategy, customer journey mapping, culture and engagement, and leadership development. Chantel’s approach emphasizes intentional action, ensuring every interaction inspires loyalty, elevates brands, and strengthens connections.

She has worked globally across Africa, Europe, and Asia, empowering organizations to turn employees into their most powerful brand advocates. Outside of work, she enjoys cooking, raising her three children, and volunteering at the African Penguin Sanctuary.