
Jessy Severins is Group Executive at Takealot Group, where she drives advertising and retail media strategy. With deep expertise in retail media, ad tech, data monetisation and measurement, Jessy has led initiatives that have materially increased ad revenue across multiple organisations. Previously, she served as Group Director of Ad Tech & MarTech at Jumia and Monetisation Product Manager at eBay Classifieds, championing industry innovation and best practices across multiple regions. A thought leader in advertising technology, Jessy is recognised for translating complex technical concepts into actionable business strategies and her collaborative approach to solving industry challenges.