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    Humaine

    Dean McCoubrey

    Chief AI Strategy Officer

    Dean McCoubrey is Chief AI Strategy Officer at Humaine and a recognised AI strategist, entrepreneur and speaker with more than 25 years of experience helping organisations navigate marketing, technology and business transformation. He has founded four agencies, advises leadership teams on AI strategy, governance and growth, and is a leading contributor on the future of AI in business. His work focuses on the intersection of artificial intelligence, human behaviour and customer experience, helping organisations adopt AI in ways that strengthen trust, improve commercial performance and keep people at the centre of every interaction. Dean is also a columnist for Daily Maverick and regularly works with leading brands across retail, B2B and enterprise transformation.

    Jul 31, 2026

    The Trust Gap: Why Bad AI Will Damage CX Faster Than Poor Service Ever Did

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    Jul 27, 2026

    CEM Africa 2026 Welcomes Three Influential Global Speakers

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