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Speaker

Tarik Lefriyekh is an accomplished leader with over 20 years of experience in the insurance sector. His career began in the family textile business, where he demonstrated a sharp business acumen and significantly contributed to the company’s growth for seven years.  

In 2004, he joined AXA Assistance Morocco as Director of Accounting, Legal, and Tax, a position he held until 2013. His ability to generate tangible results earned him a promotion to Director of Operations, followed by the board’s trust in appointing him as Deputy General Manager in 2014. 

In 2017, Tarik Lefriyekh joined RAWSUR Assurances as Director of Operations. In this key role, he launched the company’s activities in the Democratic Republic of Congo and managed operational and financial organization, demonstrating his expertise in handling complex projects. In November 2021, the board of directors appointed him as General Manager, highlighting his strategic vision and commitment to strengthening RAWSUR’s position in the market.