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NjiaPay

Jonatan Allback

Co-Founder & CEO

Jonatan Allbäck is the Co-Founder and CEO of NjiaPay, a payments management platform helping businesses unify their digital payments into one platform, eliminating fragmentation and improving payments performance across (South) Africa. With over 15 years of global payments experience, Jonatan has held senior roles at leading fintech companies including Adyen and Skipify, working with major enterprise clients and building scalable payment solutions. At NjiaPay, he leads the company’s mission to tackle the complexities of Africa’s fragmented payments landscape by enabling merchants to optimize payment success, reduce costs, and streamline financial operations through a single integration.

Jul 31, 2026

Trust Is Not a Soft Asset. It’s the Infrastructure African Commerce Keeps Neglecting.

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Jun 30, 2026

Why the Next African Unicorn Will Come From a Township, and Why Nobody Is There to Listen

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