
Ianthe Sandnes is the Head of eCommerce Marketing and Customer Experience at Pick n Pay, where she leads the vision, optimisation, and growth of one of South Africa’s largest digital retail platforms. With deep expertise in online customer behaviour, digital merchandising, and end-to-end eCommerce operations, she plays a key role in shaping how millions of customers engage with the Pick n Pay brand online.
Passionate about creating seamless, intuitive digital journeys, Ianthe has driven major initiatives that strengthen customer loyalty and elevate the retailer’s online performance. Her leadership blends strategic insight with a strong focus on execution, making her a respected voice in South Africa’s evolving eCommerce and customer experience landscape.