Dylan Cairns is the Founder & CEO of Suitable Focus, a multidisciplinary marketing and impact consultancy empowering South African entrepreneurs, SMEs, and personal brands with strategy, digital execution, and business development.

He brings global experience from the SaaS, data protection, and cybersecurity sector, previously serving as Marketing Manager for Partner Acquisition (UK & EMEA) and Channel Marketing Manager (MEA) at Redstor, where he led international ABM programmes, multi-region campaigns, and partner growth initiatives across MEA, the UK, Europe, and the US.

Through Suitable Focus, Dylan has supported and collaborated with major partners including FNB, SARS, Western Cape Government, Eduvos, Zoho, Workshop17, and many others, delivering marketing systems, content solutions, and high-impact events. He also leads Suitable Focus IMPACT, a growing division focused on youth empowerment, student development, entrepreneurship support, and skills exposure through national partnerships and real-world project learning.

Dylan has reached over 10,000–12,000 people through workshops, keynotes, and community initiatives, known for blending strategy, personal development, and practical business clarity. His work includes leading the FNB x Cape Town City FC Business & Life Skills Programme, equipping athletes with tools for opportunity beyond sport.