EVENTS & WEBINARS

Company: WEG Africa

Objective:

To showcase WEG’s expertise and innovative solutions in Solar & Storage ( BESS) while networking with key stakeholders in the renewable energy sector.

Solution:

We presented cutting-edge solar & BESS solutions tailored for the commercial and industrial market, highlighting our systems' efficiency, scalability, and cost-effectiveness. We also engaged directly with attendees, sharing case studies and demonstrating the reliability of our technology in optimizing energy usage.

Results:

The event provided an excellent platform to connect with potential clients and industry leaders, especially the EIUG resulting in meaningful discussions and new business leads. We successfully positioned WEG as a trusted partner in the C&I Solar Storage sector, reinforcing our commitment to sustainable energy solutions.

Company: Conlog

Objective:

During the pandemic years, travel into African territories due to various country policies including lockdowns hampered the ability of the Conlog team to meet with customers face to face particularly decision makers and technical managers.

Solution:

Conlog took a sponsorship of the CEO forum as well as African Power & Energy Elites publication distributed at the CEO Forum, and took stand space on the Enlit Africa exhibition floor, as brand positioning was key and demonstrating this position around Enlit was important for Conlog to engage with executive managers as well as technical managers from utilities attending the event.

Results:

As a result of their participation at Enlit and brand positioning within the African Power & Energy Elites a Snr executive who attended Enlit Africa signed a significant order post the event of more than 1 million meters with Conlog.

Company: Company: GE Energy

Objective:

GE Energy were keen to engage with the Africa power generation market positioning GE as a leader in the gas-to-power sector.

Solution:

Through ESi Africa a media package including a webinar presented by key representatives from GE, a social media campaign through Linkedin focusing on relevant attendees and stakeholders who would benefit from the gas-to-power and provide GE with marketing qualified leads.

Results:

Lead Generation and Awareness

• 329,631 brand impressions
• 7,242 page views
• 31,285 targeted email opens
• 6,466 social media engagements
• 1,969 link clicks
• Total of 660 marketing qualified leads